When I was approached by a friend of mine with the offer to help him develop a local business, I instantly knew that the model which he was suggesting was not going to work in the physical realm. There are some shops that are just going to be able to work on the physical level while others are going to work in the digital space – some can even marry these two elements together to grow into a successful entity. Yet, with the basis being in the digital world, we hired a website design company in mumbai to handle all of our design. At first he was pretty resistant to the idea of having a third party do all our work and wanted to be able to do it himself.